It was March 2018, when Greenpoint first opened in Grey Lynn’s Surrey Crescent shops. Now, six years on, Greenpoint has moved to 76 Ponsonby Road, opposite Western Park.
Greenpoint owner Georgie Malyon says that regardless of location, she has created Greenpoint to be more than a florist shop, it’s a destination, a place where people can feel at home when choosing flowers.
Georgie says, “It is the relationships I have formed with the people who come into Greenpoint that makes what I do so worthwhile. It is those I have helped choose the flowers for the first date, then the engagement, then the wedding and then the first baby.
“Then there is the other side of life, the hard moments, losing loved ones and all the other difficult moments where you might need to say sorry. Honestly, it is an absolute privilege to share these moments with people and I don't take that for granted.”
With more than 20 years’ experience as a florist, Georgie believes she has been so lucky to be involved in such a creative industry and she has seen changes over the years in styles and products.
Whilst Greenpoint’s core business is to curate beautiful fresh flower work for clients from corporate events and functions, subscription flowers and flowers for those day-to-day needs, Georgie has been mindful to be diverse in her style and her practice.
In the past, Greenpoint has hosted music videos, art exhibitions, fashion photo shoots and even a ‘surprise engagement proposal’. Now situated in the larger space on Ponsonby Road, she is looking to expand to do more of these kinds of events in the future.
Georgie says, “Ponsonby has been my neighbourhood for over 20 years and so moving into 76 Ponsonby Road has been the most organic thing to do for me and my business. Everyone in the strip has been so welcoming and encouraging. It is an iconic group of shops with some of Auckland’s absolute best boutique business owners, so it is an honour to be in the line up!”
GREENPOINT, 76 Ponsonby Road, T: 09 360 1744, M: 021 207 4562, www.greenpoint.co.nz
Instagram: greenpoint.florist
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Published: April 2024